
Create a more proactive and structured approach to innovation and evolve from the typical reactive nature of large organisations.
What we did for Chobani
- Trained 40 cross-functional Innovation Champions in Inventium’s science-backed innovation tools and techniques, to facilitate a best-practice approach to innovation across Chobani.
- Supported Chobani’s innovation team to embed an innovation process, so that the governance and structures across the business supported a best-practice approach to innovation.
- Conducted advanced facilitator training with key leaders in the business, allowing them to effectively lead internal innovation workshops.
The Results
Chobani now has a widely accepted and understood process and science-based toolkit for innovation. Diverse teams including Marketing, Procurement, Operations and Sales frequently use the process to solve their everyday business challenges. Not only has this improved Chobani’s pipeline for innovation and their responsiveness to customer needs, but it has also brought together cross-functional teams that can work together more effectively to achieve better business outcomes.
Finally, Chobani are benefitting from adopting Inventium’s innovation process in partnering with their most strategic partners and continue to be seen as an innovative player in the fast-moving-consumer-goods industry.
Don’t just take our word for it – here are the thoughts of Chobani’s Digital & Communications Marketing Manager, Olivia Dickinson.