What do the Boston Red Sox, successful Broadway musical teams, and scientific collaborators have in common? A group of researchers from Northwestern University decided to find out. They examined a stack of creative teams who had performed phenomenally well at their time of collaboration.
Not surprisingly, they found that each team had a diverse bunch of people in it, but it wasn’t diversity in gender or age that was related to breakthrough performance. Instead, the key predictor was whether the group contained a mix of experienced people who had been with the team for a while and a bunch of newbies who had less experience. In contrast, experienced teams who didn’t introduce new members were less likely to perform as effectively in their creative pursuits.
If your team is feeling old and staid, pull in some fresh blood, even if it’s just for a few hours of brainstorming.
Do you have facial hair?
As we always go on about, exposure to a diverse range of information is a great way to increase creativity. Here is some randomness for you to digest this tri-night…
Research has shown that over 50% of people believe clean shaven men to be more honest than their hairy counterparts. This is because furry faces conjure up images of diabolical intent, concealment and poor hygiene.
Those in Forbes Top 100 list of the world’s richest people must be familiar with this research, as every single one is clean shaven. In addition, no successful candidate for American presidency has sprouted a beard or moustache since 1910.
Time to go have a shave.